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VERSION:2.0
PRODID:Linklings LLC
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TZID:America/Chicago
X-LIC-LOCATION:America/Chicago
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TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:19700308T020000
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU
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DTSTART:19701101T020000
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BEGIN:VEVENT
DTSTAMP:20251016T135144Z
LOCATION:Grand  E/F
DTSTART;TZID=America/Chicago:20251015T093000
DTEND;TZID=America/Chicago:20251015T101000
UID:HFESAM_ASPIRE 2025_sess301@linklings.com
SUMMARY:UX Keynote: User Experience Research Framework for an Effective Go
 -To-Market Strategy
DESCRIPTION:User Experience Research Framework for an Effective Go-To-Mark
 et Strategy\n\nRocio Werner (U.S. Bank)\n\nTrack: User Experience\n\nMini-
 Conferences: UX Mini-Conference\n\nSession Chairs: Christy Harper (End to 
 End User Research) and Kapil Chalil Madathil (Clemson University)
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