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DTSTART:19700308T020000
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DTSTART:19701101T020000
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DTSTAMP:20251016T135206Z
LOCATION:Grand  E/F
DTSTART;TZID=America/Chicago:20251014T150000
DTEND;TZID=America/Chicago:20251014T152000
UID:HFESAM_ASPIRE 2025_sess284_LECT105@linklings.com
SUMMARY:New Methods for Measuring Shared and Divergent Visitor Experience:
  A Pilot Study at the Royal College of Music Museum
DESCRIPTION:Neta Spiro (Royal College of Music, Imperial College London); 
 A.C. Harkness (The New School for Social Research); Arianna Rigamonti and 
 Gabriele Rossi Rognoni (Royal College of Music); and Michael Schober (The 
 New School for Social Research)\n\nWe report on a new method for anonymous
 ly measuring shared and divergent museum visitor reactions to specific con
 tent of exhibits, going beyond more general standardized evaluations of ov
 erall experience. In a small pilot study, six visitors reported three thin
 gs that had most struck them about their visit, and they later rated the e
 xtent to which they agreed with other visitors’ anonymized reports. The me
 thod reveals which objects generate more and less attention and interpreti
 ve consensus and the extent to which visitors understand museum content as
  curators hope. It also allows assessment of which museum materials (displ
 ay text, audio, video, tour script) contribute to visitors’ commentary and
  how differently different kinds of visitors experience the museum. Expand
 ed versions of this method could inform iterative exhibit development, and
  interactive representations of data sets like that collected here could a
 llow exhibit designers and curators to gain insight into visitor experienc
 e from alternate perspectives.\n\nTrack: User Experience\n\nMini-Conferenc
 es: UX Mini-Conference\n\nSession Chairs: Saeid Alimoradi (Virginia Polyte
 chnic Institute and State University) and Bhargav Upadhyay (Clemson Univer
 sity)\n\n
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